It’s just not enough to design what’s presented… ...

Hi. My name is Nick Cairns, and I'm a user experience designer/ developer living in Vancouver, Canada. I'm Director of User Interface & Design at Move, Inc. where I lead HTML/CSS architecture across all products and the user experience design of agent-based products.

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It’s just not enough to design what’s presented…

…Real designers code…

…It’s inexcusable for a web designer to not be able to (and regularly do) produce the HTML and CSS required to bring their designs to life. You just can’t design effectively without that.

— between pixels and plumbing: why paul boag is right to call it web strategy

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